Amazon Intellectual Property (IP) Accelerator connects brands with a curated network of trusted service providers (providers) which offer trademark registration services at competitive rates. These providers are experienced in trademark registration, and can help brands secure registrations at Trademark Offices worldwide.

Simply click the orange “Get started” button on https://brandservices.amazon.ae/ipaccelerator to browse and select a provider based on your needs (e.g., service, location, languages offered).

If you are a seller on Amazon (have a Seller Central account), log in to your selling account and click on “Contact Provider” within the firm’s page and complete the form provided.

If you are not a seller on Amazon, but a vendor or otherwise interested in the program, and would still like to work with one of the service providers, please go to the "Contact us" link in the footer on https://brandservices.amazon.ae/ipaccelerator and select “I want to contact an IP Accelerator law firm” from the dropdown.

When you reach out to the service providers, please use the email address associated with your Brand Registry account. If you do not have a Brand Registry account yet, keep in mind that you must use the same email address for Brand Registry enrollment as you used to contact IP Accelerator. Using the same email address will prevent delays in the Brand Registry application process and will simplify access to selling benefits post enrollment into Brand Registry.

After you contact one of the service providers, allow at least two business days for a response. You may contact as many or as few providers as you like. There is no charge to contact a provider, only if you engage them to undertake work for you.

If you decide to work with one of the service providers and agree to their terms, you will collaborate with them on obtaining your intellectual property and they will work with you through the process.

Once your trademark application has been filed with the Canadian Intellectual Property Office, the service provider will notify you when you are ready to enroll in Brand Registry.

Once your service provider notifies you that your trademark application has been submitted, you may follow these steps to apply for Brand Registry:

• Navigate to https://brandregistry.amazon.ae. Note: If you are logging in to Brand Registry for the first time, be sure to use the same email address you used to contact IP Accelerator. Failing to use the same email address may cause delays in your Brand Registry enrollment.
• Review and accept the terms and conditions.
• Click “Enroll a brand” on the left-hand side of your screen.
• Complete the enrollment form for a pending trademark and click “Submit.” Once you have submitted your application, we will review your information and respond with our decision.

The program itself is available to brands worldwide. Service providers currently in the IP Accelerator program are based in the Australia, Belgium, Brazil, Canada, Egypt, France, Germany, India, Italy, Japan, Mexico, Netherlands, Poland, Saudi Arabia, Singapore, Spain, Sweden, Turkey, United Arab Emirates, United Kingdom, and United States.

IP Accelerator providers are able to service brands in 13 languages, including English, French, German, Japanese, Korean, Mandarin, Spanish, Turkish, Hindi, Gujarati, Italian, Portuguese, and Arabic. Please note that language support varies by provider and be sure to check for language availability when contacting a provider.

Registering your brand with Brand Registry gives you access to the following benefits:

Once your trademark is fully registered with a Trademark Office, Brand Registry will unlock eligibility for advanced counterfeit protection programs such as Transparency, Project Zero, and Counterfeit Crimes Unit. Note that availability of these programs varies by country.

No. The most direct way to use IP Accelerator is via the IP Accelerator page under the Service Provider Network found in Seller Central. To access Seller Central, you will need a Seller Central account, which you can create here. However, if you don’t have an Amazon Seller Central account and would like to work with an IP Accelerator law firm, please contact us here. At this time, IP Accelerator is not available through Vendor Central.

Amazon does not charge a fee to connect you with service providers. When you select a service provider, you work with and pay them directly.

Amazon has pre-negotiated rates for the below services covering a single brand for a single class of goods or services. Additional fees will apply for other services including searching for multiple brands, filing for additional types of intellectual property (e.g., patents) etc.

Yes. Amazon has prenegotiated rates for filing trademark applications, but you may also engage law firms participating in IP Accelerator for other IP-related services such as filing design patent applications, copyright applications or developing holistic brand protection strategies. The services and fees for these services are to be determined between you and the law firm.

Trademark registration time lines vary by Trademark Office. You can ask your service provider about the status of your trademark application. While your application is being processed by the Trademark Office, you can enroll in Brand Registry with your pending trademark. Please refer to the Brand Registry FAQ for more information.

We regularly monitor the status of trademark applications filed via IP Accelerator. If your application is denied, then you will no longer have access to the brand protection features for that trademark application.

Once Amazon becomes aware that you have filed a trademark application via an IP Accelerator law firm, we will then email you an invitation to enrol in Brand Registry. Once you complete that enrolment, we will automatically enrol you in our automated brand protections and provide you with access to the Report a Violation tool, and you will receive access to other brand-building features.

If your law firm has confirmed that they provided your trademark application serial number to Amazon and you haven’t received an invitation to enrol, please contact us here.